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Proxima DAM Migration

With our DAM Migration Tool, you can migrate everything from images, videos, documents, and other assets while maintaining important metadata and folder structures, critical for organizing content effectively. The result is a fast, accurate migration process that supports the centralization of content operations within the Optimizely platform.

Proxima DAM Migration is built to do more than just move files. It ensures your assets are transferred correctly, your structure is preserved, and most importantly, that your content actually works after the migration.

The result: a faster, safer transition to a modern DAM, without the typical headaches.

More than a migration tool

Most migration tools focus on one thing: moving files from A to B.

That’s the easy part.

The real challenge in any DAM migration is what happens after the files are moved, fixing references, maintaining structure, and avoiding thousands of hours of manual editorial work.

That’s exactly where Proxima DAM Migration makes the difference.

How it works

In simple terms, the migration happens in three key steps:

1. Scan
We scan your content to identify all asset usage, dependencies, and references.

2. Migrate
Assets are transferred to your new DAM (e.g. Optimizely CMP or QBank), with metadata and folder structure intact.

3. Reconnect
We make sure that your site has a live connection to both the old and new DAM, so that you can test that the site and new DAM works perfectly before going live to reduce risk with the migration.

No broken images. No manual relinking. No cleanup project after go-live.

What you get

Automated asset migration
Move images, videos, documents, and more, quickly and reliably.

Preserved metadata & structure
Keep your taxonomy, folders, and important asset data intact.

Automatic reference updates
The biggest time-saver: all asset links in Optimizely are fixed automatically.

Scalable for large libraries
Handle hundreds of thousands of assets without performance issues.

Flexible setup
Works as a standalone product or as part of a full content migration.

Why it matters

Switching DAM is not just a technical task, it impacts how your teams work every day.

With Proxima DAM Migration, you can:

  • Save months of manual work
  • Reduce risk of errors and broken content
  • Accelerate adoption of your new DAM
  • Ensure a smooth transition for editors and marketers

Instead of fixing problems after launch, you start with a solution that actually works.

Built for modern DAM platforms

The tool supports migration into leading platforms such as:

  • Optimizely CMP (DAM)
  • QBank
  • The Tool can be extended on request for any DAM system with an API

Combined with ready-made integrations to Optimizely CMS, you get a setup where assets are not only migrated, but also optimized for real use (responsive images, correct formats, etc.).

Buy a migration as a service, or pay for the tool to run it yourself

We offer two different ways for running your DAM migration:

  • We run the full migration. You are part for taking decisions and giving any access needed to systems etc. Requires less efforts from your organization.
  • You get access till the tool and run the migration. We are available to support you with any question and if needed, advisory. Available both for Optimizely partners as well as Optimizely clients with their own technical team. 

Ready to simplify your DAM migration?

Whether you're moving from ImageVault, Optimizely CMS, or another DAM, we can help you understand the scope, risks, and fastest path forward.

Book a demo or talk to an expert