Go to main content Go to main menu

Test, Learn, Grow – Epinova’s new Experimentation offering is here

Full onboarding, continuous support, and real impact

Epinova is proud to announce the launch of our new Web Experimentation service, designed to help organizations unlock the full potential of their digital experiences through data-driven testing and optimization

Illustration with an apple anda a pear on a scale

Built on our deep expertise with the Optimizely platform, this offering is a natural extension of our commitment to delivering measurable results through smart, scalable digital solutions.

Why Web Experimentation?

In today’s fast-paced digital landscape, assumptions are costly. Web Experimentation empowers teams to test hypotheses, validate ideas, and make confident decisions based on real user behavior. Whether it’s optimizing conversion funnels, refining content strategies, or enhancing user journeys, experimentation is the key to continuous improvement.

Seamless onboarding, ongoing success

At Epinova, we know that success with experimentation doesn’t start and end with tool implementation. That’s why our offering includes:

  • Tailored Onboarding: We guide your team through every step—from strategy and setup to execution—ensuring a smooth and confident start.
  • Continuous Support: Our experts remain by your side, helping you design impactful experiments, interpret results, and scale your testing program over time.
  • Training & Enablement: We empower your internal teams with the knowledge and skills to run experiments independently and effectively.


Powered by Optimizely, perfected by Epinova

As a long-standing Optimizely Platinum Partner, Epinova brings unmatched knowledge of the Optimizely ecosystem. Our Web Experimentation service is fully integrated with Optimizely One, enabling you to:

  • Leverage unified data across CMS, commerce, and experimentation
  • Personalize experiences at scale with AI-driven insights
  • Align experimentation with broader digital strategy and content workflows

A Strategic Fit for Optimizely One

Optimizely One is more than a platform, it’s a vision for how modern digital experiences should be built, tested, and optimized. Epinova’s Web Experimentation offering fits seamlessly into this vision, helping organizations:

  • Accelerate time-to-value with rapid testing cycles
  • Reduce risk by validating ideas before full-scale rollout
  • Drive growth through continuous learning and iteration

Read more about Optimizely Web Experimentation

Ready to Experiment Smarter?

Let’s talk about how Epinova can help you build a culture of experimentation and innovation.

Erik outdoors with greenery in the background