Breakfast seminar: simple steps to an accessible website
How to meet the EU accessibility requirements and secure your website
Want to know how to ensure your website complies with the Accessibility Act that will come into full force in June 2025, while still meeting your internal marketing goals? Then you are welcome to Epinova's breakfast seminar on October 15th! Together with Siteimprove, we share concrete tips, a practical checklist, and valuable information that simplifies your work with digital accessibility.
Epinova and Siteimprove have a long and successful collaboration where our experts have extensive experience with the tool. During the seminar we will talk about the EU's Accessibility Directive, show how we at Epinova work data-driven and how you can get support in your accessibility work with our AI Assistant. We'll also show you how you can use Siteimprove to help with accessibility customizations, content management, and SEO. It streamlines your work and at the same time ensures that your website complies with legal requirements.
Program
08.00-08.30 We serve breakfast and coffee
08.30-08.45 Introduction to the EU Accessibility Directive
The basics of the Accessibility Directive: what it means, how it affects your business and how to ensure that your digital services meet the requirements.
08.45-09.00 Siteimprove: The Key to Digital Accessibility
We'll show you how you can use Siteimprove to ensure both your digital accessibility and content quality, and how the integration between Siteimprove and Optimizely makes the work of editors easier.
09.00-09.20 Work data-driven
Discover how Epinova works data-driven to help our customers achieve their goals with high quality. We show examples of this and also present how Epinova AI Assistant can facilitate accessibility work in different ways.
09.20-09.30 Question time
After the seminar, there is an opportunity to stay and ask questions and receive personal guidance. All participants receive a practical checklist to get started with their accessibility work.
A warm welcome!
Speakers (4)

Kalle Paulson
Kalle works with UX and design and product development with a focus on user benefit and customers' business. Kalle's passion is to help customers develop their business with qualitative and quantitative data as a foundation.

Mara Soto
Mara specializes in guiding companies to success with a dynamic, results-driven approach. My "can-do" attitude and belief in the power of face-to-face communication has allowed me to effectively navigate complex projects and deliver impactful solutions.

Mischa Brown
With extensive experience in MarTech, Mischa has a knack for combining technical solutions with customer needs, fostering strong relationships to build trust, and achieving successful engagement every time.

Linus Ekström
Epinova's CEO Linus Ekström has been in the game for a long time. He is one of the few OMVP.er (Optimizely Most Valuable Professional) and is passionate about quality, long-term thinking and reusability.